11-07-2008
New Resource for Local Foods Producers: Ag Department Offers Guide For Market Development, Regulations
Contact:
Teresa Cuperus 608-224-5101
MADISON -- The Wisconsin Local Food Marketing Guide, a new publication for local producers, is now available online and in hard copy.
The guide explains step-by-step how to move products from field to consumer. It covers selling directly to consumers via farmers markets, community supported agriculture, agritourism, on-farm stores, pick-your-own operations and roadside stands, and selling through intermediate channels such as restaurants, grocery stores, institutions, and distributors. The guide also provides information on pricing products, licensing, labeling, regulations, food safety, food liability, and farm insurance, and lists resources to find additional information at the end of each chapter.
Hard copies are now available to individuals and requests can be made for up to five copies by sending in names and addresses to Teresa Cuperus, teresa.cuperus@wi.gov or DATCP-DAD, PO Box 8911, Madison, WI 53708-8911. Additional copies may be requested for workshops, classes and conferences for producers in the local foods movement; provide a brief description of the intended use of the guide when requesting more than five copies.
The guide is available online. It will also be distributed to those attending two local food workshops scheduled Nov. 12 in Stevens Point and Nov. 14 in Viroqua. For more information about those workshops, contact Jeanne Carpenter, 608-358-7837.
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